Berkshire Hathaway was transformed from a failing textile company to one of the world’s largest companies in less than six decades by the investing duo of Warren Buffett and Charlie Munger. This was not done by the duo using any sophisticated investment technique but by sticking to a three-step investment philosophy that is simplicity itself but extremely challenging to follow.
Buffett himself wrote, “The most important thing to do if you find yourself in a hole is to stop digging.” This, of course, is the key to Berkshire’s capital management philosophy—avoiding loss even if it means forgoing an opportunity.
1. Opportunity Cost > The Invisible Price of Every Decision
The metric at Berkshire is always relative because the dollar is always measured against all other ways it might be used, including no use at all.
As Munger noted: “Opportunity cost is a giant filter in life. You pick the better one out of two suitors.” The lesson in finance is that one should pass on “good” ideas in favour of better ideas or, in fact, waiting.
One classic Berkshire Hathaway style is the contemporaneous policy of maintaining large cash balances. This has been criticized as being too conservative. However, Warren’s point has been that holding cash is not equivalent to being inactive. It is the alternative to being active at the wrong prices.
A parallel can be identified in the tradition of Indian families in business who preferred to retain excess capital rather than invest it more ardently in times of speculative peaks. Several such families were able to ride out the stock market crashes because they valued opportunity cost.
2. Clear Investment Criteria – “No” Most of the Time
Berkshire’s success has not been based on many brilliant yeses, but rather many disciplined nos. They have consistently said that they will make investments if and when three conditions have been met: the business meets their understands, has a competitive advantage, and the price is right.
This accounts for Berkshire’s shying away from tech stocks all these years—with no lack of intelligence but lack of understanding. Buffett himself confesses: “I don’t try to jump over seven-foot bars. I look around for one-foot bars that I can step over.”
In India, investors do the reverse—the pursuit of complexity as if it is sophistication. Start-ups that have unclear roads to success, products that are too multi-dimensional, and trendy sectors succeed even when fundamentals fail. The importance of staying away from complexity is a lesson that Berkshire’s example imparts—the simpler, the better.
This can be aptly explained with the help of a parable or a story. Two farmers offer seeds to a customer. While the first set of seeds has a “miraculous” growth rate, the growth can occur only under “complex” conditions. On the other hand, the other set of seeds guarantees.
3. Capital Preservation: The First Rule Is Survival
It is probably the obsession with capital preservation that has shaped the Berkshire ideology the most. Buffett wrote of this ideology: “Rule No. 1: Never lose money. Rule No. 2: Never forget Rule No. 1.”
Although this is a funny statement, the underlying philosophy is a serious matter. Berkshire shuns leverage, speculative investments, and business activities that can easily and permanently deteriorate. Even if growth is humble, avoiding disasters adds up to a big difference over time.
This approach is quite in tune with the traditional Indian home. The conservative Indian saver loves to think of safeguards: gold, land, fixed deposits. This conservatism can be excessive. However, the underlying philosophy here also reflects the Berkshire approach: lost savings are much harder to recoup than savings steadily accumulated.
A Long-Term Advisory Takeaway
Given the reality of an instant-gratification world of algorithmic trades and investment decisions made and touted through social media, Berkshire’s three-step approach is a guiding beacon of priceless, time-honoured wisdom. Assess the cost of opportunities relentlessly. Establish guidelines, and then live by them. More important, guard your money with the utmost reverence, because it is irreplaceable. As Charlie Munger so aptly put it: “The first rule of compounding is to never interrupt it unnecessarily.” In this respect, it may be the most valuable advice for both investors and financial managers.
Dr. Prahlada N.B
MBBS (JJMMC), MS (PGIMER, Chandigarh).
MBA in Healthcare & Hospital Management (BITS, Pilani),
Postgraduate Certificate in Technology Leadership and Innovation (MIT, USA)
Executive Programme in Strategic Management (IIM, Lucknow)
Senior Management Programme in Healthcare Management (IIM, Kozhikode)
Advanced Certificate in AI for Digital Health and Imaging Program (IISc, Bengaluru).
Senior Professor and former Head,
Department of ENT-Head & Neck Surgery, Skull Base Surgery, Cochlear Implant Surgery.
Basaveshwara Medical College & Hospital, Chitradurga, Karnataka, India.
My Vision: I don’t want to be a genius. I want to be a person with a bundle of experience.
My Mission: Help others achieve their life’s objectives in my presence or absence!
My Values: Creating value for others.
References:
- Buffett W. Berkshire Hathaway Shareholder Letters. 1977–2023.
- Munger C. Poor Charlie’s Almanack. Donning Company; 2005.
- Buffett W. Berkshire Hathaway Annual Meeting Transcripts; various years.
- Buffett W. Interview with Fortune Magazine, 1999.
- Buffett W. Berkshire Hathaway Annual Report; 1996.
















Dear Dr. Prahlada N. B Sir,
Thanks for highlighting Berkshire's approach, which mirrors traditional Indian values of discipline, patience, and preservation. Their philosophy, rooted in simplicity and restraint, has achieved remarkable success. By prioritizing opportunity cost, clear criteria, and capital preservation, Berkshire Hathaway inspires long-term value creation.
Reply